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November 30, 2023
Digital MarketingWhite Papers

Why the ‘Taylor Swift Effect’ Is an NFL Advertiser’s Wildest DreamBill Bradley

The effects of Travis Kelce and Taylor Swift’s rumored relationship on NFL broadcasts have been, well… Swift. And advertisers are ready for it. With the global popstar attending her second game in a row to watch Kansas City Chiefs star (and rumored new boo) Travis Kelce, NBC’s recent Sunday Night Football broadcast was filled with…Read More

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