Catching a movie in a packed theater. Crowding into a stadium with tens of thousands of fans for a sporting event or concert. Attending a bustling business expo in a convention center brimming with industry peers. All of the above are previous mainstays that went noticeably amiss this year, lost to the ruthlessness of 2020 along with so many other in-person experiences. And while such large-scale gatherings will surely return to our lives at some point, the undeniable reality is that we don’t know when. We do know it won’t magically happen once the calendar flips forward. Analysts believe physical…
Why Digital Customer Experience Will Be A Top Focus For B2B Marketers In 2021