Earlybird, a Chicago-based fintech start-up, is encouraging America’s adult population to re-think their gift-giving habits when it comes to theirs and others’ children. Instead of “spending hundreds of dollars on stuff from Target”, Earlybird’s co-founder and CEO, Jordan Wexler, thinks adults should be transferring money to children’s investment portfolios. Earlybird went live four months ago Three Christmases ago, Wexler put together a fund on US trading app Robinhood for his newborn baby niece. “I wanted to have a bigger impact on her life,” he tells FinTech Futures. Whilst apps like Robinhood, Acorns, Stash and Public sit at the heart of…
US start-up Earlybird re-thinks gifts for kids with investment platform