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July 1, 2022
Digital Marketing

To Rebrand for the Future, Florist Network FTD Looks to Its PastRichard Collings

To borrow a line from Shakespeare, sometimes what’s past is prologue. At least that seems to be the thinking at florist network FTD, which unveiled a rebranding that harkens back to its founding more than a century ago as a nonprofit collective. “Rebrands are typically viewed as a reinvention, and it’s not often that you…Read More

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