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November 30, 2023
Digital Marketing

The Next Big Break for TV Advertisers: The Hispanic Audience Alexandra Bower

Donna Speciale, president of U.S. advertising sales and marketing at TelevisaUnivision, joined Adweek in Cannes to share the power of the rapidly growing audience and the tremendous opportunity that lies ahead for brands to creatively and authentically connect with U.S. Hispanics. “There are still a lot of marketers that don’t lean into the Hispanic audience,”…Read More

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