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August 13, 2022
Digital Marketing

Spotify, IAS Team Up on Brand Safety Solution for PodcastingMeseret Ambachew

Spotify and Integral Ad Science said Wednesday that they will team up to provide brand safety transparency through a tool for podcast advertisers, with the streaming platform calling it an industry-first brand safety solution in audio. According to both companies, the solution will use Spotify’s first-party data and will be verified by IAS’ analysis solutions…Read More

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