PayPal has struck a deal to acquire Honey, a shopping platform that offers online shoppers discounts and rewards, for $4 billion. The paytech giant will be acquiring Honey Science Corporation, the makers of a deal-finding browser add-on and mobile application, for $4 billion, mostly cash. It will give the payments giant a foothold earlier in the customer’s shopping journey. The acquisition, which is PayPal’s largest to date, will give the payments giant a foothold earlier in the customer’s shopping journey. The deal comes as the paytech faces increased competition from tech companies such as Apple, Google and Facebook which now…
PayPal sweetens e-shopping processing with Honey deal