9.7 C
July 2, 2022
Digital Marketing

Marketers Say Fear of ‘Getting it Wrong’ Is Holding Up More Diverse AdsRebecca Stewart

For advertisers, demonstrating inclusion and diversity in creative work is no longer optional–it’s an imperative. However, while 70% are planning to showcase greater diversity in their campaigns over the next 12 months, many say lack of expertise, knowledge and talent are barriers to improvement. The UN-backed Unstereotype Alliance, an industry-led initiative that seeks to eradicate…Read More

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