The Super Bowl is built to sell products–including the host cities themselves. Super Bowl 56 host Los Angeles missed an opportunity to hold the Big Game in 2021 due to stadium construction delays, but its understudy in Tampa, Fla., provided a valuable lesson on the event’s value to a city. Last year’s installment was limited…Read More
Interested in Selling Your City? The Super Bowl Is BuyingJason Notte
