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June 28, 2022
Digital Marketing

Digital Marketing News: Micro-Influencers See Rising Engagement, Marketers Turn to SEO During Crisis, YouTube Launches Shorts, & 4 New Pandemic Marketing Reports

SEO will be a primary focus for marketers during the downturn, says survey Search Engine Optimization (SEO) is poised to see increased budget spending during the pandemic, according to recently-released survey results, also showing that organic and paid search were the two top performing channels among multiple industries during 2019. Marketing Land ANA: Most Brands Have Adjusted Their Creative Since COVID-19 Named A Pandemic 92 percent of marketers have made changes to their campaigns since the pandemic began, with 46 percent having reported substantial changes and 42 percent having indicated that they’ve made more moderate changes, according to newly-released survey…
Digital Marketing News: Micro-Influencers See Rising Engagement, Marketers Turn to SEO During Crisis, YouTube Launches Shorts, & 4 New Pandemic Marketing Reports

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