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June 28, 2022
Digital Marketing

Clean-Room Partnership Points to the Power of Second-Party DataTrishla Ostwal

This week, customer data platform ActionIQ and data clean-room platform InfoSum announced a partnership combining the CDP’s customer toolkit ActionIQ CX Hub with InfoSum’s Secure Data Clean Room. The announcement is another signal of the potential for data clean rooms as brands and publishers figure out audience targeting. Through this partnership, brands and publishers can…Read More

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