Marketers have flocked to the south of France for the first in-person Cannes Lions International Festival of Creativity since 2019. The last time the festival was held in person, the Global Alliance for Responsible Media (GARM) was launched, a first-of-its-kind collaboration between brands, media agencies, platforms and industry associations to focus on the singular goal…Read More
As Brand Safety Changes, GARM Keeps PaceCaitlin Rush
