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March 5, 2024
Digital MarketingWhite Papers

An Inside Look at Prime Video’s Thursday Night Football by the NumbersMollie Cahillane

Amazon’s Prime Video officially wrapped its second year as the exclusive streaming home for Thursday Night Football, finishing a year of growth in both viewership and advertising. The 2023 season averaged 11.86 million viewers per game, up 24% year over year, according to data from Nielsen. Overall, the NFL had its best regular season average…Read More

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