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August 11, 2022
Digital Marketing

Advertisers Have the Data. What Comes Next?Christopher S. Dean

It’s no secret that brands have been using first-, second- and third-party data to deliver more personalized advertising experiences for customers. And for the most part, surveys show customers appreciate it. But all those customized Amazon pop-ups and Netflix entertainment recommendations consumers receive every day could soon fall victim to their own success. This is…Read More

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