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March 27, 2023
Big Data

A New Study Shows That SMBs Lack ROI on Data Analytics

For any small business, seeing an adequate return on investment is integral to success, particularly when it comes to managing costs. Any money going out must be bringing something beneficial in, whether it leads to a small boost in profits, influx of new customers, more efficient work operations, or something similar. Anything short of a boon is just waste, and waste must be eliminated as much as possible. That’s precisely where business intelligence, or data analytics instead, comes into play. By assessing trends and opportunities, small businesses are better suited to making the right decision, substantially boosting success through learned…
A New Study Shows That SMBs Lack ROI on Data Analytics

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